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Is your explanation

as good as your ideas?


Explain, impress and convince

decision makers in meetings, pitching events and emails.

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Acquire funding.

Win clients & partners.

Attract best talent.

Win competitions.

Be heard.

Free stuff

Download and do it by yourself for free.


One-pagers, step-by-step guides and inspirational examples will help you craft your pitch.


1-on-1 In-Person or Online.

Prepare for your next

high-stakes pitch faster and better. Together we'll finetune your pitch as well as bulletproof your Q&A performance.


Half- or Full-day for Accelerators,

Corporate innovation teams and Individuals.

Learn how to move people;

from sharpening key arguments, storyforming, psychology of slide design to authentic delivery.


"...scores from the evaluations;

on a 5-point scale there were

6 fours and 28 fives."

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- Erwin van Eijden [LinkedIn]

  co-location center manager


4,8 out of 5

Who is Viki Pavlič?

Startup innovation coach specialized in Pitchcraft.

Background in mechanical engineering and

user-centred design.

I empower innovators with the skill to move others because ideas are only as good as our ability to communicate them.


More on LinkedIn

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Lecturer at

Delft University of Technology

Profile page


"...and that was such a good feeling!

I really felt like the star of the night!"

- Julian Jagtenberg [LinkedIn], co-founder Somnox

      🏆 Winner: Philips Innovation Audience Award 2017

      🏆 Winner: ASML Young Makers Award 2018

      🏆 Winner: ASN Bank Wereldprijs 2017

- Lotte Leufkens [LinkedIn], founder CloudCuddle

   🏆 Winner: Student Entrepreneur of the NL 2017

   🏆 Winner: TEDx Amsterdam Startup Award 2017

   🏆 Winner: TUDelft Inspiration Award 2018

"You made me realize; where are

the weaknesses in my business and

how am I going to overcome them."

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The PitchCraft Guide©

One-pager that helps you craft an audience-centered storyline for your pitch.

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